New Holiday Lighting Strategy at Tinkleflick HQ

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Senior management at Tinkleflick Enterprises has made the decision to replace the lighting system used at the worldwide headquarters for holiday decorations. The previous system was used since the facility was first occupied in 1999. Ralph Flick, Vice President of Brand Development said, “We want our support base to think ‘cutting edge’ when they think of the tinkleflick brand. The previous icicle lighting system was very advanced for its time but we think it is time to make a bold statement for our brand at the all important holiday season.” The new lighting system, a neat single row of white lights with three small lighted swirl trees in front, has been described as ‘minimalist’ and ‘modern’ by observers and ‘anal retentive’. Wendy Flick, Chief Operating Officer described the new look as “…very compulsive and very typical for Ralph.” The new lighting system will be on display for the holiday season through the New Year every night for five hours beginning at dusk (thanks to a fancy new timer from Ace Hardware). Waiting times may vary, so visitors are encouraged to plan ahead.

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